In Adelaide, a Monday night in June usually means staying at home and getting cosy with a bowl of curry on the couch. However, Monday 6 June 2011 wasn’t any ordinary Monday, it was the day the Wedding Girl iPhone app launched into iTunes!
I had plenty of reasons to celebrate my app going live, but I especially appreciate all of my guests who braved the chilly, but clear, winter night to celebrate with me. We were of course kept toasty and warm in the opulent surroundings of the BMW showroom on West Terrace, and the Cindy’s Classic Gourmet staff kept the wine and cheese flowing to warm us from the inside too. While no one went home with a BMW, we were expertly looked after by the BMW team, and thank them for letting us turn their newest models into a fleet of Wedding Girl vehicles for the night.
While I’ve been able to leverage my industry experience, entrepreneurial attitude and designer dreams into the most beautiful and functional wedding planning app, I couldn’t have done it without the support of the most forward thinking and equally innovative suppliers, and for those of you who attended our iTunes launch, you know that support doesn’t go unrewarded.
I also let those who attended in on some of the other wedding planning tools I’ve had in the works, such as the Wedding Girl eMagazine which will be a purpose designed electronic magazine for the iPhone and the iPad and if you’re interested in being a part of our special launch issue, contact me now. And don’t forget that we are still planning our Wedding Girl Christmas Party, so if you haven’t already received a Save the Date card, put Wednesday 7 December 2011 in your diary now and I can’t wait to see you there.
Wedding Girl Team Planning Sessions
Once my Wedding Girl team and I had packed up after the party on Monday we all went out to celebrate at Laxmi’s Indian Restaurant on Glen Osmond Road. The restaurant came highly recommended by one of my team, Oliver, and the sign outside claimed they served the ‘Best Butter Chicken’ and so we were ready to put them to the test.
We did in fact order three serves of the butter chicken (between 10 people) as well as several of the lamb korma, the beef vindaloo, the chicken tikka masala and the traditional lentil daal. Thank goodness we’d also ordered several serves of soothing raita because as Oliver had warned us, the vindaloo was a real vindaloo, and hot, hot hot.
Hot or not each dish was delicious, and the sign out the front certainly hadn’t lied to us about the butter chicken. Being a Monday night we also had the restaurant to ourselves and so were able to chat with the owner Birendra Singh who had his auntie, his brother and his cousins working in the kitchen, using traditional Indian ingredients and methods to put together our delicious meal. My mother is also Indian (you’ll hear more about my background and life before Wedding Girl in my autobiography ‘Whyalla to Weddings’ coming out soon) so I was especially interested in hearing about the family’s and the restaurant’s history and techniques, and Birendra was equally interested in hearing about Wedding Girl because he and his family often cater parties and celebrations hosted at their restaurant or private venues and I thank him for his support of the app.
Of course, my team and I were out to an afterhours dinner, but we couldn’t help continuing to discuss the Wedding Girl app, and plans for the future. We are all so excited to see the Wedding Girl app live, and can’t wait to see what the brides of Australia think, so that coming updates of the app can be made even better.
With the launch of the Wedding Girl app fast approaching and the RSVPs rolling in, the Wedding Girl team has been working hard to finalise the event. I am excited to tell you that we will have Sunday Mail columnist Matt Gilbertson as the compere for the evening who is sure to bring a lively and exciting atmosphere to the event.
We will also have Brock Harcourts auctioneer Hamish Mill to lead you in bidding for app listings and limited banner ad positions on the Wedding Girl app, where all proceeds from the auction will go to the Operation Flinders Foundation.
Plus, as part of the live demonstrations by app developers Enabled, there will be a number of iPads and iPhones circulating at the launch, so you can see a demonstration of the Wedding Girl app up close, and check out how your listing will display and how the planning tools will work with the iPhone.
Needless to say I’m getting very excited about the launch party and releasing the app, and I can’t wait for you to see it and tell me what you think!
I hope you’ve RSVPed for the launch party, if not contact me now.
I have been working on the Wedding Girl app with the help of Adelaide app developers Enabled and the Wedding Girl team has come up with a comprehensive, intuitive and easy to use app, which we think will be of real value to brides, and to the wedding industry.
I work with brides and grooms every week to help them plan their weddings, and what I see them want more than anything else is to feel informed and in control. While all of us in the wedding industry do everything we can to help our couples stay calm and organised, we can’t be with them all the time – when they’re driving from dress shop to dress shop on a Saturday morning, or when they’re trying to ensure their seating arrangements don’t start a family feud.
At the same time, I’ve been working in the wedding industry for over 23 years, and have helped plan and execute hundreds of weddings all over Australia and so, rather than trying to share my knowledge and experience with brides one by one as they sit in my office – why not put all of that information into a free wedding app they can use on their phone wherever they are!?
The result is the Wedding Girl iPhone app with planning tools and advice for brides and direct access to wedding suppliers in their area, including:
- A pre-wedding checklist and reminders.
- A post-wedding checklist.
- A wedding day countdown.
- The ability to search wedding suppliers by category or region.
- Detailed supplier listings with direct phone or email contact, plus business news, details, images and 3600 views of venues, boutiques and stores.
- The option to save favourite suppliers for comparison, add suppliers to an important contacts list, or share details and images from the Wedding Girl app on Facebook or Twitter to seek advice and opinions.
- Create a guest list, track RSVPs, allocate table numbers and record dietary requirements for each guest.
- Plus many more features you’ll see in action at the launch.
For the wedding industry, Wedding Girl suppliers will benefit from:
- Your brides are already using the technology as Australia has the highest per capita use of iPhones in the world and the iPhone was the top selling smartphone product in Australia in 2010.
- Being listed in a clear, detailed and easily searchable directory for brides on the go.
- The ability to change and update contact details, listing information and images at any time.
- The ability to include news and special offers happening in your business.
- The ability to add video and 3600 views of your business.
- Boost your exposure through one of the limited banner advertising positions for your state, displayed in a rolling sequence through all supplier listings.
- To see how your listing would display on the Wedding Girl iPhone app, register for the launch party where you’ll see a live demonstration of the app.
As you can see, we’ve put a lot of effort into developing this wedding app because we believe there is nothing like it in the industry at the moment, and it is the perfect way for young, savvy, busy brides to find the information they need to plan their wedding.
Having worked on these projects for some time, I am so excited to be finally launching them to the public and the wedding industry! The launch party for my first published book and my Wedding Girl iPhone app will be at:
Hage & Harris Financial Solutions
28 Dequetteville Terrace, Kent Town
On Thursday 31 March
Now you MUST register to attend, otherwise my girls on the gate won’t be able to let you in, and you don’t want to miss out on the excitement I have planned. Remy Kamleh will be your DJ for the night and Cindy’s Classic Gourmet will be providing a delicious gourmet BBQ, and Sugar & Spice Cakes will be serving gorgeous desserts.
There will also be a live auction for wedding industry suppliers to bid on listings and several of the limited banner advertising places on the Wedding Girl app. Plus our app developers Enabled will be showing a live demonstration of the Wedding Girl app, so you can see just how your listing will display, and how quickly and easily local brides can find your business.
It should be a great night and I look forward to catching up with my brides, and friends in the wedding industry, as well as meeting all of the South Australian suppliers who are interested in being among the first to be listed on the most comprehensive Australian wedding app.
I have entered the Live Every lastminute competition to represent South Australia as a blogger for a year. You can view my entry and vote here and if your votes get me to the top three in the state, I go in the running to blog, write reviews and share my adventures with you.
Voting closes on FEBRUARY 20 so please vote for me before then and we can show those other states that SA has just as much fun as they do!
Thanks guys xox